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聚焦京张体育文化旅游带｜长城脚下焕新颜 ——大境门景区的“软硬兼施”与文旅新生_我的网站

A |     WASHINGTON -- The number of Americans applying for unemployment benefits was unchanged last week, remaining at historically low levels in another sign that the U.S. job market remains strong in the face of higher interest rates.Unemployment claims stayed at 209,000 for the week ending Oct. 7, the Labor Department reported Thursday. The four-week moving average of claims, which strips out week-to-week volatility, fell by 3,000 to 206,250.The numbers, a proxy for layoffs, continue to show that American workers enjoy extraordinary job security. When the Federal Reserve began raising its benchmark interest rate last year to rein in surging consumer prices, many economists expected the United States to sink into recession.But the economy and the job market have remained sturdy even as higher rates have brought inflation down steadily from the four-decade highs reached in 2022. The combination of easing inflationary pressures and healthy hiring is raising hopes that the Fed can stick a so-called soft landing — beating inflation without triggering an economic downturn.“Overall, layoffs remain low and demand for workers remains strong,'' said Rubeela Farooqi, chief U.S. economist at High Frequency Economics. ”Even as the Fed has taken aggressive action to soften labor market conditions, businesses are not shedding workers at a rapid pace.''Overall, 1.7 million people were collecting unemployment checks the week that ended Sept. 30, up by 30,000 from the week before.。    秋日的张家口，天高云淡，风清气爽。站在大境门古朴的城楼之上，极目远眺，雄伟的长城在苍茫山脊上蜿蜒。

B | 这片曾是张库大道起点的土地，正悄然经历一场深刻的蜕变，通过基础设施的硬核升级与文旅业态的软性激活，化身为一个可沉浸、可品味的文旅新地标，吸引着八方来客，上半年接待游客量已突破125万人次。硬件暖心升级：从放心游玩到舒心体验“今年带着家人来大境门游玩，停车方便多了，区域规划得很清楚，车位也多。”来自北京的游客李力杰正从宽敞整洁的停车场走出来，向着景区入口走去。他的感受，印证了今年大境门景区在基础设施上的用心。景区管理方科学梳理交通脉络，不仅将停车位扩容至600余个，更通过合理分区和优化动线，大幅提升停车承载能力与通行效率，让自驾游客从抵达那一刻起便心情舒畅。细节之处见真章。漫步景区，新建的两处高标准公共卫生间引人注目。内部不仅洁净明亮，更配备了母婴室、无障碍设施、休息区，并提供免费冷热水。“带孩子出门，最怕找不到合适的卫生间和热水冲奶粉，这里考虑得太周到了！”带着幼儿的天津游客王佳佳女士由衷赞叹。这些贴心的改进，让游客来大境门游玩少了后顾之忧，多了温馨与暖意。业态多元扩容：从静态观光到动态沉浸如果说硬件的提升了游客的舒适感体验，那么业态的丰富与创新，则点燃了景区的活力，让历史“活”了起来，文化“动”了起来。晚上八点半，大境门城墙被绚丽的灯光点亮。大型实景演出《大好河山·来远》准时开演。伴随着雄浑的音乐，光影在古老的城墙上绘制出万里茶路的漫漫征途，骏马嘶鸣，商队往来，打树花技艺绽放出璀璨的铁水金花，将观众拉回了那个驼铃声声、商旅云集的年代。来自山西的摄影爱好者陈国平不停按下快门：“太震撼了！不只是看表演，像是亲身走了一趟张库大道！”这正是景区今年重磅推出的文旅融合拳头产品。景区宣传方面负责人马心梦介绍：“我们深入挖掘大境门作为长城关口和张库大道起点的独特文化IP，通过大型实景演出、沉浸式剧目等形式，将静态的历史转化为动态的文化叙事，丰富游客的夜间体验和文化感知深度。

C | ”每周五、六的傍晚，市楼广场便成了欢乐的海洋，由张家口戏曲艺术研究院带来的沉浸式非遗剧目在此上演。演员们走入观众中间，诙谐的二人台、生动的莜面文化演绎，打破了传统的舞台界限。“没想到看戏还能互动，孩子也跟着学唱了两句，这种体验太有意思了！”游客刘玲带着孩子在秋日夜晚的和风中享受着这份文化福利。这些定期举办的公益演出、怀旧金曲音乐会、国风乐舞，不仅点亮了夜经济，更成为了连接游客与本地文化的温情纽带。服务软性延伸：从到此一游到流连忘返白天的景区，同样热闹非凡。

D | 在古色古香的街巷间汇聚着人间烟火。非遗传承人现场展示着精巧的剪纸、生动的面塑，晋冀蒙的特色物产琳琅满目，年轻人流连于国潮音乐酒吧、数字游民公社，寻找灵感与放松。而在特色主题餐厅“境门食府”，游客们正品尝着地道的西北融合菜，“人均三四十元，味道正宗，吃得惬意！”游客张锋竖起大拇指满意地说。从特色餐厅到风味小吃街，从传统手作体验到时尚休闲空间，大境门构建了一个覆盖全时段、满足全龄段需求的消费场景。马心梦表示：“我们着力打造主客共享的空间，既要让游客体验到地道的张家口风情，愿意多次打卡大境门，也要让本地市民常来常往，让景区真正融入城市生活。”从贴心完善的硬件设施，到丰富多彩的业态布局，再到充满人文关怀的服务活动，大境门景区的提质升级，是一场系统性的焕新。它不再满足于让游客看过，更致力于让游客记住、感受并享受。在这里，长城的雄浑、茶路的悠远、市井的烟火、现代的艺术，被巧妙地融合在一起，共同奏响了一曲传统与现代交融、观光与沉浸并重的文旅新乐章。大境门景区的迭代，是张家口聚力文旅产业高质量发展、优化全域旅游环境的生动缩影。大境门，这扇古老的“大好河山”之门，正以更加开放、包容、鲜活的姿态，迎接每一位探寻历史、向往美好的朋友，持续为这座冬奥之城的文旅华章，注入着磅礴的新活力。（翟见英）。

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